Press releases are a powerful tool that can help businesses of all sizes to reach a wider audience and generate more interest in their products and services.
We are excited to welcome Samir Balwani, CEO of QRY to The E-commerce Revolution Podcast. QRY, is a media strategy, buying, and data analytics company focused on DTC brands. Samir will be breaking down the 5 stages of DTC and e-commerce advertising. If you are a growing DTC e-commerce brand, this is a must-watch episode.
BFCM (aka Black Friday and Cyber Monday) is once again upon us. Is your e-commerce brand ready? While you may be focused on driving as much traffic and sales through paid ads, don't forget about the power of email and SMS marketing!
With 98% of Americans owning a mobile phone, there is no doubt that SMS is the future of digital marketing. Join us live on The E-commerce Revolution Podcast where we'll be talking to Nick Romaya, Head of Partnerships at Recart, to learn how e-commerce brands should leverage SMS marketing to skyrocket their sales.
TikTok continues to be a driving force in today's digital marketing landscape, even for e-commerce brands. In today's episode of The E-commerce Revolution Podcast, we speak with Lauren Schwartz, a designer from Southern California who has worked within the e-commerce industry for over 15 years.
AI is all around us. It allows us to order products, open the doors in our homes and so much more. Why not use it in email and SMS marketing efforts?
Gen is co-Founder of Prehook, a leading quiz platform for Shopify merchants. Gen has been in eCommerce for 10+ years, with the last 7 years in eCommerce SaaS. Prior to Prehook, Gen was part of the founding team and VP of Marketing at Jungle Scout, the leading software for Amazon sellers.
Join us for an in-depth discussion with Mark Miano, EVP of Sales at Glew.io, the business intelligence software built for e-commerce companies. Mark will break down how to get the most out of your analytics to drive more sales through email and SMS marketing. This is sure to be an eye-opening discussion.
Are you overwhelmed by creating a paid advertising strategy? You’re not alone. It’s essential to really get to know and understand your target audience to be able to effectively create a strategy that works. Oftentimes, this is best left up to the experts like Exact Click Digital, who we are speaking with on this episode.
Website pop-ups are so popular because they’re still the most effective way to capture leads. When you create meaningful and relevant pop-ups that show the right message to the right people at the right moment, your conversion rates could top 40%. Website pop-ups are more reliable for keeping in touch with your visitors, especially when you capture their SMS numbers for direct marketing.
Many e-commerce businesses find it difficult to master customer retention, and it will only get more difficult with the cookie-less future looming ahead. This is why having strategies in place to increase retention and customer lifetime value (CLTV) is so essential.
91% of consumers would opt-in for text messages from brands, which shows the incredible power that SMS can have. Many times, businesses assume that their customers would not like receiving SMS marketing but this is obviously not true. As long as you are in compliance with a country’s guidelines, you can’t go wrong.
Search engine optimization (SEO) is integral to the success of any e-commerce business. It can be an overwhelming topic due to the numerous ways SEO can be implemented. Whether you want to tackle it yourself or hire an agency to do it for you, the information in this episode will be insightful.
Many business owners have a fear when it comes to dealing with financials, but it’s important that all business owners know their numbers and understand the core accounting concepts. Getting over that fear begins with education on the topic and also utilizing accounting technology to make life easier.
Influencer and ambassador marketing has become a popular method of marketing. But what if you could have insight into all of your customers’ social media following and reward them for spreading awareness for your brand?
What would happen to your business if Facebook or Instagram went away? Many business owners rely on tech giants, which takes a lot of the power away from the business owner.
Your e-commerce business relies on software-as-a-service applications, but what happens if those applications fail? Without a proper backup strategy, your data could be gone in an instant.
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Entrepreneurship is tough. It takes persistence and dedication to your business, and the truth is not everyone's cut out for it. Being the CEO of a company may seem glamorous, but the reality is that being a CEO involves being in the trenches and doing the work all of the time.
If you’re not already, you need to be using email and SMS marketing for your business. SMS marketing is becoming increasingly more effective, considering 90% of text messages are opened within the first three minutes of receipt. That’s not surprising considering there are 3.9 billion smartphone users throughout the world, and most of them are constantly on their phones.
A lot has changed in the last few years in regard to selling CBD and hemp products. While once illegal, today all 50 states have laws legalizing CBD with varying degrees of restriction. Since the CBD market in the United States is projected to hit 20 billion dollars by 2025, you may be wondering how you can get your foot in the door of this growing market.
Have you ever visited a website and felt like it knew you and what you were looking for? Or perhaps you visited a website where you felt overwhelmed with the vast number of choices. One thing is for sure, the customer experience is very different!
Are you an e-commerce business owner who wants to give your customers the ability to pay with a credit card, but don’t know where to start? Maybe you are finding the rate structures to be confusing or are tired of being hit with hidden fees. Payment processing can be a headache!
Is your e-commerce website not getting as many sales conversions as you had planned for? It can be frustrating to put a lot of time and effort into your e-commerce site only to not see an increase in sales.
Is your business more focused on acquiring new customers than retaining current customers? Customer loyalty and retention are often overlooked, which can be a big mistake!
Do you run a Shopify e-commerce business and your Google Analytics data shows that you have plenty of visitors to your website, but they’re not converting into sales? This can be frustrating, especially if you aren’t an online marketing expert. You know your product well, but the tech side can be overwhelming and you’re not sure where to start.
